Previous Clients

I am a seasoned professional with nearly 30 years of experience in Business Administration & Marketing. I have a proven track record of success in CRM & Data Management, Marketing Strategy, Human Resources, Training, and Event Management. I am adept at leading teams, driving innovation & delivering results across diverse environments.

I have enjoyed working with the following organisations, growing my skills & transferring my knowledge.

Niche VA Services Limited was founded in 2018.

With over 20 years of experience in the business and marketing world. I have had the privilege of working with a wide range of clients, from startups finding their voice to established brands refining their strategy.

I hope to work with you too!

The tobacco industry is an FMCG business (fast-moving consumer goods). As a Trade Marketing & Distribution Executive, I was responsible for local brand development & selling to companies who can then distribute to their customers. Their target audience includes distributors & retailers who can get their products in front of customers.

By developing & implementing well-thought-out strategies, like product launches & loyalty programs we were able to increase success rates & brand perception.

Formerly known as DxU, Verathon Medical is a market leader in Diagnostic Medical Devices.

As Marketing Manager, I was responsible for developing marketing strategies, creating & executing marketing plans that align with the company's brand strategy & targets.

Working in a cross-functional team including clinical advisors, finance & sales.

Producing technical content, translating complex scientific concepts into compelling marketing content for technical & commercial audiences.

I worked for InTelMark, which was a sister company to CPM, before they merged.

CPM is one of the largest Marketing Agencies in the South East. The two companies offered both Field Marketing and Direct Marketing, such as Telemarketing services.

As Account Manager, I worked with clients like Petplan, Barclays, 3M & Scotchgard.

I was responsible for writing telemarketing scripts & training staff to use them in conjunction with the company's CRM.

When I worked as an Insights Manager for the company, Field Sales Solutions (FSS), I developed partnerships to activate sales, drive distribution & deliver a Return on Investment (ROI).

This role was account-based, the insights I collated helped to achieve optimal visibility for brands such as Ferrero Rocher & drive growth.

We provided a fully strategic outsourced service & support in stores. The relationship & data driven approach, optimised the client's brands availability, compliance, distribution & sales in every retail channel.

Working as CRM & Marketing Manager, I was responsible for the company's Customer Relationship Management (CRM). Data management included cleansing data & training colleagues on best practice.

It was my responsibility to source & roll out a new CRM system.

This agency helps orgaisations strategise for a sustainable future. As the UK's leading multi-disciplinary energy & sustainability consultancy, they exist to help organisations lower their carbon emissions, reduce energy consumption & save money, supporting them in playing the part in the fight against climate change.

As a Property Portfolio Manager, I worked with one of the UK's largest Sales & Lettings Agents, Bairstow Eves.

I was responsible for managing tenants in 7 properties, located in & around Birmingham.

My duties included;

- Monitoring the proposed Renters' Rights Bill

- Managing property repairs

- Supporting our tenants

- Project Management

- Budget Management

- Rent Increases

- Working with suppliers

I worked as a Consultant for Chevrolet in a local car dealership.

I assisted the sales department in company marketing. The motor trade is a highly valuable & fast-moving environment.

Marketing strategies to increase new & used car sales as well as upselling vehicle service sales.

Within this role, I also worked closely with the sales team in inventory & merchandising.

I also assisted the finance department with payroll & staff welfare,

A an arm of the Kerry Group, Kerry Sweet Ingredients had enormous outreach in the food & beverage industry.

From a small dairy company in the southwest of Ireland to a global organisation, the journey of Kerry is a story of belief in innovation & a commitment to excellence.

Over 50 years of experience in taste, nutrition, their food science portfolio spans food, beverage, biotechnology, pharma & proactive health.

It was my responsibility to conduct market research into existing & new markets. The insights I discovered would then be reported to the leadership team. One of the projects I headed up was for the pet industry.

I also got to test the sweet ingredients being experimented with on-site!

Niche VA Services is passionate about supporting charites. We are incredibly privileged to have worked with both local & national charities,

Our main charity partner is the Florence Nightingale Hospice Charity based in Aylesbury. They work tirelessly to support the local hospice based on the site of Stoke Mandeville Hospital.

We undertook fundraising with a local branch of Santander, the objective was to refurbish the hospice's front garden.

Niche has attended many fundraising events & briefings, including their yearly AGM.

We have also supported Macmillan. We teamed up with a local barber to host a coffee morning.

Further afield, we have supported charities in Wolverhampton.

Our philosophy promotes supporting the local community & giving back where we can.

Niche VA Services has worked in partnership with most of these clients to deliver bespoke training programs.

Niche VA Services creates & delivers training plans from idea creation through evaluation & feedback from trainees.

In the future, we are working on delivering training for anyone who stands to lose their livelihood through poor choices. See more about this on our "Insights" Page.

We have managed many events, involving;

Choosing the venue (or working with our client's venue choice)
Entertainment
Food & Drink (all dietary needs covered)
Invitations
Event evaluation
Paying Suppliers
Decoration
Accommodation

Managed Events History

Launches, including a Book Launch
Charity Events (including Fundraising)
Private Celebrations
Athletic Awards Evening
Corporate Christmas Parties
Book Signing & Author events
Aromatherapy Training & Parties
Themed Parties

Niche Virtual Administration Services

Previous Clients

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I have enjoyed working with the following organisations, growing my skills & transferring my knowledge.

We have managed many events, involving;

Choosing the venue (or working with our client's venue choice)

Entertainment

Food & Drink (all dietary needs covered)

Invitations

Event evaluation

Paying Suppliers

Decoration

Accommodation

​

Managed Events History

Launches, including a Book Launch

Charity Events (including Fundraising)

Private Celebrations

Athletic Awards Evening

Corporate Christmas Parties

Book Signing & Author events

Aromatherapy Training & Parties

Themed Parties

Niche
Virtual Administration Services